Story: Boahene Asamoah
THE General Manager of the Ghana Trade Fair Company, Mr Ofori Amanfo, has called on local entrepreneurs to take advantage of trade fairs to exhibit their products and to network with foreign companies to become competitive.
He said in spite of technological advances international fairs still provided an opportunity for exhibitors to market their products and to form partnerships.
Speaking at the launch of the 12th International Trade Fair, scheduled to take place from February 20 to March 9, next year, Mr Amanfo said there was existing evidence that some local companies had been nurtured through such international fairs.
He said the fair would attract about 350 foreign exhibitors and 950 local exhibitors for next year’s international fair.
“The fair will cut across all spheres of business, such as training, research, marketing and product development,” he said, adding that it was also to help position local companies to further attract foreign customers.
The theme for next year’s international fair “Promoting Trade and Investment Opportunities,” is to draw attention to the need for businesses to explore the opportunities that lie in such international fairs.
Mr Amanfo said the Trade Fair Company had provided adequate logistics to ensure that exhibitors went about their businesses without problems.
He urged the exhibitors to take insurance seriously in order to guarantee the safety of their wares and that the company had already instituted measures to guarantee maximum security for goods and property.
No comments:
Post a Comment