Story: Boahene Asamoah
ECOBANK Ghana Limited has opened three new branches simultaneously in its effort to become a leader in the retail banking sector in the country.
The three branches, which are located at various places, are situated at the South Industrial Area, near the Agblogloshie Market, Spintex Road and the Accra Shopping Mall branch, near the Tetteh Quarshie Interchange.
The new branches come with new designs that are meant to enhance personal interactions between customers and the bank tellers and to offer customers warmth and comfort.
The branches are also fitted with ATMs and E-lobbies that offer the customer the opportunity to check his/her banking transactions online.
Speaking at the ceremony, the Group Chief Executive Officer (CEO) of Ecobank Transnational Incorporated (ETI), Mr Arnold Ekpe, said the new branch concept was the first to be introduced in the country, due to the important role that the Ghana subsidiary played in the group.
He said the new concept was also to position the bank’s new face as the pan-African bank committed to the African continent.
Mr Ekpe said the bank was on course to becoming the biggest bank in Africa as results of its presence in over 20 countries, adding that “Africa is our strategy”.
The Group CEO stated that the bank would soon enter the micro-finance sector to support micro-businesses across Africa to ensure the development of the continent and challenged the employees of the bank to put more emphasis on the customer service delivery.
The Head of Banking Supervision of the Bank of Ghana, Mr Dela Selormey, said the expansion of banking services in the country was not by chance, but was as a response to regulatory issues.
He commended the bank for its initiative to expand more branches and offer new designs that also took into consideration facilities for the physically challenged in society.
The Managing Director of the Ecobank Ghana Limited, Mr Samuel Ashitey Adjei, said the bank remained committed to expanding its retail outlet, and stated that the new face represented the ever-improving customer service of the bank to reach to all segments of the banking public.
The total branch network of the bank comes to 29, with a total of 72 ATMs network throughout the country with the opening of the three branches.
Ecobank Ghana Limited is part of a Pan-African Banking Group with affiliates in 20 African countries.
Ecobank Ghana was adjudged the Bank of the Year by Corporate Initiative Ghana (CIG) for this year, an award which it has won five times.
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